Tag: marketing

Lessons Learned From Bloopers

Lessons Learned From Bloopers

Life has a lot of outtakes, and I feel like sometimes the mistakes are more fun than what was even planned. It’s the laughs and jokes in between takes or the ridiculous things said that you couldn’t be too hard on yourself about that you 

The Masters: A Marketing Anomaly

The Masters: A Marketing Anomaly

As someone who plays subpar golf (pun intended), the Masters is always a time of year where I see the occasional incredible hole-in-one highlight or T.V. ad that can only compare to the Biltmore. This year, there was a lot of press coverage down to 

The Owl That Schooled the Marketing Industry

The Owl That Schooled the Marketing Industry

What if I told you the best strategy was no strategy, no fancy CTAs, no elaborate professional video shoots. Although Duolingo is an app to learn languages, marketing professionals got a lesson in video content creation from the brand; I am referring to the rise 

NFTs: Tokens to the Branded Digital World

NFTs: Tokens to the Branded Digital World

You may have seen the increasing amount of digital apes or other seemingly jovial jpegs and thought to yourself: what is this, or it sold for HOW much? I was initially skeptical about how NFTs would integrate into the digital world, but they are just 

The Brand That Bites Back

The Brand That Bites Back

Mercedes-Benz Immortal Love Are vampires coming back? Between Robert Pattinson’s latest fight club-esque GQ shoot and Mercedes-Benz’s latest campaign, it seems like you might want to rewatch Twilight. Although I think of car companies having a monopoly on the Fourth of July, Memorial Day and