All Posts

The Road Taken

The Road Taken

“Two roads diverged in a yellow wood, and sorry I could not travel both.” Robert Frost obviously was not talking about career paths because it is more like a highway system of potential roads to choose from. How do you pick which to take?   

Thinking About The Metaverse

Thinking About The Metaverse

What is the Metaverse? Everyone keeps talking about the digital future, pointing to one goal: the Metaverse. Facebook’s rebrand to Meta put this concept at the forefront of consumers, but what does it mean? The beauty of the Metaverse is that it is not just 

The Least Powerful Person in the Room

The Least Powerful Person in the Room

“There’s something to be said about being the least powerful person in the most powerful place–nowhere to go but up.”   Everyone loves an underdog story, and that is where most college students find themselves after graduation. I would argue the most successful people are 

The Owl That Schooled the Marketing Industry

The Owl That Schooled the Marketing Industry

What if I told you the best strategy was no strategy, no fancy CTAs, no elaborate professional video shoots. Although Duolingo is an app to learn languages, marketing professionals got a lesson in video content creation from the brand; I am referring to the rise 

NFTs: Tokens to the Branded Digital World

NFTs: Tokens to the Branded Digital World

You may have seen the increasing amount of digital apes or other seemingly jovial jpegs and thought to yourself: what is this, or it sold for HOW much? I was initially skeptical about how NFTs would integrate into the digital world, but they are just 

Accountability in Corporate Leadership

Accountability in Corporate Leadership

A few times in my life, I have gotten a little starstruck: when I met John Green when they were filming Paper Towns in my neighborhood, when I met Doug Lebda, the CEO of LendingTree and when I met Jason Kilar, the CEO of WarnerMedia. 

The Brand That Bites Back

The Brand That Bites Back

Mercedes-Benz Immortal Love Are vampires coming back? Between Robert Pattinson’s latest fight club-esque GQ shoot and Mercedes-Benz’s latest campaign, it seems like you might want to rewatch Twilight. Although I think of car companies having a monopoly on the Fourth of July, Memorial Day and 

Lollipop Moments

Lollipop Moments

It seems a little dramatic to say that I hinged my decision to switch my major on the advice of one influential senior, but that was kind of what happened. After I decided to change from pre-business, one of my close friends recommended talking to 

And Just Like That… They Killed Peloton

And Just Like That… They Killed Peloton

And Just Like That…, the Sex and the City reboot, has had its fair share of criticism. From the show’s poor attempts to be more diverse to downright cringeworthy moments, it seems like the only people more disappointed than fans with season one is Peloton.  

Here’s My Business Card

Here’s My Business Card

Who is Lia Esposito? An introduction to the woman behind Streaming Consciousness   My mom loves to tell the story of when I was in first grade, and my teacher told her I might need to get my hearing checked because I would ask her