I am currently a brand coordinator for LendingTree, working on brand marketing, organic social, partnership activations and corporate communications. My day-to-day consists of brainstorming new initiatives, overseeing the creation of graphics and short-form video content, managing and analyzing the results of our organic initiatives, optimizing high-profile paid partnerships, influencer campaigns and consumer surveys. Prior to my full time role, I was a social media strategist with LendingTree, working on three acquired brands. After completing a 12-week internship program, I was converted to part-time contracting while completing my degree.
Below are a few examples of organic social content I have created for the accounts I manage.
CompareCards
MagnifyMoney
Student Loan Hero
